South Carolina / University of South Carolina / Public Information Director II
Job-title file
Lead staff and operations — set priorities, allocate resources, and oversee program delivery.
22 employees hold this title in University of South Carolina. Median total compensation for the role is $85,760, above the department median of $81,863.
What the records show
How total compensation varies among the 22 people in this role. Even for one job title, pay differs with seniority, step, overtime, and tenure. Each bar is a pay range; the far-right bar collects the highest earners.
Compared with the local labor market
Across all employers in South Carolina, the median wage for Public Relations Managers — about 650 people — is $104,920. University of South Carolina pays a median base salary of $77,542 for this role, 26% below that figure — about the 23rd percentile of local pay for the occupation.
The bar is the range of annual wages for Public Relations Managers across every employer in South Carolina, from the 10th to the 90th percentile, with the middle 50% highlighted. The marker shows University of South Carolina’s median base salary for this role. Both figures are base pay only.
And across the country
Nationwide, the median wage for Public Relations Managers — about 74,850 people — is $146,910. University of South Carolina’s median base salary is 47% below that national figure, below the 10th percentile of pay for the occupation nationally.
Local and national wages differ for reasons beyond how well a job pays — cost of living, the mix of employers, and local demand for the occupation all move the South Carolina range relative to the national one.
Median total compensation for this role at University of South Carolina is $77,542, which includes overtime and employer-paid benefits. The benchmark above excludes both, so total compensation is deliberately not compared against it.
Benchmark: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (May 2025). BLS Occupational Employment and Wage Statistics (OEWS) covers all employers in the area — private, non-profit, and government alike — so this is a comparison against the whole local labor market for the occupation, not against private-sector pay. OEWS wages are straight-time pay and exclude overtime, shift differentials, and employer-paid benefits, so the government figure shown here is base pay on the same basis. Total compensation is not comparable to it. Job titles are matched to the closest standard occupation, so the comparison is between similar work rather than an identical job classification.
Compare departments
Public Information Director II is held in 47 South Carolina departments. In University of South Carolina, the median of $85,760 ranks #23 of 47.
Median total compensation for the Public Information Director II role in other South Carolinadepartments (highest first). Each bar links to that department’s page for this role.
Compare jurisdictions
This role is reported in 2 jurisdictions. In South Carolina, the median of $73,378 ranks #2 of 2. See Public Information Director across all of South Carolina →
Median total compensation for comparable Public Information Directorroles in other jurisdictions. Titles are matched by normalized name across sources, not identical job classification, and pay is not cost-of-living adjusted. Each bar links to that jurisdiction’s page for the role.
Record list
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Public Information Director II/University of South Carolina
At University of South Carolina, Lance Cooper serves as a Public Information Director II. Their 2026 pay totaled $95,808.